Traditional Hereford Breeders Club has launched a new online sale of bulls, females, semen and embryos which will run from Friday 22 to Sunday 24 July.

Traditional Herefords are famed for their ability to thrive on pasture-based diets, using low inputs to produce a high-yielding, compact beef carcase and the sale poses an opportunity to secure these genetics.

Running under the ‘Grass Masters’ title, entries are now open and catalogues will be available at the end of June. Enter here. 

The online timed auction will be run via Denis A Barret Auctions, and the auction page can be found here.

Any enquiries should be directed to sale organisers Chris Adamson and William Awan at Agri Marketing.