This Spring’s February Stirling bull sale was a success with strong demand and solid results. A 100% clearance rate highlights the quality of the animals that were entered. With the bulls reaching good prices, it’s a clear sign that buyers were willing to pay top money for strong genetics and performance.

Sundays live stream added a great element, allowing buyers who couldn’t be there in person to still participate and get a close look at the bulls. It created a great atmosphere, with the show hall full of spectators and discussions buzzing about current trends and high prices in the beef market.

These high prices reflect the confidence in the breed, with two bulls finding homes in Somerset and Orkney, proving that distance is no barrier when purchasing good, strong solid bulls. The healthy competition at this sale, and these prices should encourage breeders to invest in the breed.

Auckvale 1 Almighty 2276A 7000gns price is a clear indicator of the strong demand for top-quality Hereford genetics. Coming from the Kemp family in Durham, this powerful March 2023 bull is sired by Auckvale 1 Tundra 2009T and is out of Auckvale 1 Beauty 1867S. Notable family lines including Dendor and Solpoll have contributed to the muscular structure and success of this bull.

Auckvale 1 Almighty 2276A

Next in the money was Harveybros 1 A-Ladies-Man from G & S Harvey seeing a price of 4,800gns. This May 2023 born bull has been successfully shown so it was no surprise that he caught the bidder’s eye. Out of a homebred cow Harveybros 1 Crocus N1 and sired by Gouldingpoll 1 Stockman he showed class and power, securing a new home.

Harveybros 1 A-Ladies-Man

Criffel 1 Apollo from the Criffel Pedigree herd realised a price of 4,500gns. Sired by Wirruna Peace P198 and out of Criffel 1 Shona, the dark red bull oozed style in and out of the ring. The young June 2023 bull demonstrated to the market to favour bulls with solid breeding potential.

Criffel 1 Apollo

Finally, Moralee 1 Bond DC313 from T & D Harrison made a significant impact and is out of the renowned Moralee 1 Kylie cow and sired by Days Calibre G74. The youngest bull on the day displayed strength and conformation to compliment the breed and the four bulls power packed a punch.

Moralee 1 Bond DC313

Sale results

Lot 259 – Auckvale 1 Almighty 2276A  – W & R Kemp & Sons

Lot 260 – Harveybros 1 A-Ladies-Man – G & S Harvey

Lot 258 – Criffel 1 Apollo – E Burgess

Lot 257 – Moralee 1 Bond DC313 – T & D Harrison